Freelance web and seo copywriting from Mud Creative » Podcasting http://www.mudcreative.com Mud Creative - a writing company that makes sense of muddy waters Wed, 03 Mar 2010 21:13:07 +0000 en hourly 1 Free Social Media Listening Tools http://www.mudcreative.com/podcasting/free-social-media-listening-tools/ http://www.mudcreative.com/podcasting/free-social-media-listening-tools/#comments Mon, 25 Jan 2010 16:03:56 +0000 louise http://www.mudcreative.com/?p=550
  • Tools to improve your social media listening skills
  • Why free press release sites may be all you need
  • Blogging. If it’s not part of your “here I am!” strategy – it should be.
    • ]]>     Wouldn’t you just love to know what people are saying about your business on the Internet? Whether positive or negative (or dead silence, which is not great either), understanding how your company is perceived by others is an important part of knowing how to shape your product or service to satisfy them.

    Mhairi Petrovic of Out-Smarts provided this valuable list of free tools in her January newsletter so you can be your own personal fly on the wall. She has kindly offered to let me post it on my blog.

    Take it away Mhairi….

    One of the best ways to explore whether social media is right for your company is to listen.  Social media listening means using these tools to listen for mentions of your product or service, company, competitors and industry.  By doing so you will get a great feel for what is being said about your product or industry, how people communicate, what is appropriate – and you might even learn a thing or two.

    Here are some great tools you can use:

    1. General:

    Google – www.google.com
    Google Alerts – www.google.com/alerts – this service sends e-mails outlining Google search result for your key-phrases.
    Backtype – www.backtype.com/ – search terms, follow conversations.
    Social Mention – www.socialmention.com – real time social media search and analysis.
    Pipl – www.pipl.com – great tool for assessing your personal brand online across multiple social networks.
    Trendrr – www.trendrr.com – social and digital media tracking.

    2. Twitter:

    Twitter Search – http://search.twitter.com/
    Monitter – http://www.monitter.com/
    Tweetlater – http://www.tweetlater.com/

    3. Facebook:   www.facebook.com

    Facebook search – for people.
    Facebook search – for keywords.
    Facebook wall comments – Lexicon.

    4. Blogs:

    Technorati – www.technorati.com
    Bloglines – www.bloglines.com/search
    Ice Rocket – www.icerocket.com

    Google Blog Search – http://blogsearch.google.com/

    5. Video:

    You Tube – www.youtube.com
    Google video – http://video.google.com

    6. Podcasts:

    iTunes Directory – w.apple.com/itunes/download/

    7. Others:

    MySpace – http://search.myspace.com
    LinkedIn – http://www.linkedin.com/search

    To subscribe to the Out-Smarts newsletter, visit www.out-smarts.com.

    Related posts:

    1. Tools to improve your social media listening skills
    2. Why free press release sites may be all you need
    3. Blogging. If it’s not part of your “here I am!” strategy – it should be.

    ]]>     http://www.mudcreative.com/podcasting/free-social-media-listening-tools/feed/ 0     Podcasting. Is it ok to read? http://www.mudcreative.com/mud-musings/podcasting-is-it-ok-to-read/ http://www.mudcreative.com/mud-musings/podcasting-is-it-ok-to-read/#comments Mon, 24 Nov 2008 04:36:47 +0000 louise http://www.mudcreative.com/?p=138
  • My first podcast is definitely not my last
    • ]]>     Close on the heels of recording my first podcast with Mhairi Petrovic of Out-Smarts Marketing, I was “lurking” (yes, sorry kids, “lurking.”) on the Facebook page of long-time friend and podcasting consultant, Donna Papacosta of Trafalgar Communications.

    Donna’s post on How to read a podcast script and not sound like you’re reading caught my eye. For anyone who is considering doing a podcast, my best advice is to be prepared. It’s number one on Donna’s list too. Often being prepared means determining what you’re going to say ahead of time, which then leads to writing out your script (or answers if it’s an interview,) which then means you might be inclined to read it. Making it sound natural can be a real challenge. Take heart. Read Donna’s helpful post and you’ll soon be sounding like a podcasting pro!

    Related posts:

    1. My first podcast is definitely not my last

    ]]>     http://www.mudcreative.com/mud-musings/podcasting-is-it-ok-to-read/feed/ 2     My first podcast is definitely not my last http://www.mudcreative.com/search-engine-optimization/my-first-podcast-is-definitely-not-my-last/ http://www.mudcreative.com/search-engine-optimization/my-first-podcast-is-definitely-not-my-last/#comments Sat, 15 Nov 2008 20:11:59 +0000 louise http://www.mudcreative.com/?p=120
  • SEO. The quicker fixer upper – NOT!
  • Podcasting. Is it ok to read?
    • ]]>     When Mhairi Petrovic of Out-Smarts asked me to do a podcast with her on SEO writing, I was very hesitant at first. I had worked on podcasts for clients before, but never imagined myself actually being in one. Mhairi assured me that it was very casual and relaxed – so I agreed to do it.

    She was right. I really did have fun! It felt more like I was having coffee with a good friend, rather than being interviewed. Of course, it helps that Mhairi is a skilled interviewer, and her beautiful Scottish accent is absolutely delightful. I hope you find my first – and definitely not my last – podcast about SEO writing to be helpful in developing your own web content for both the search engines and your site visitors.

    Related posts:

    1. SEO. The quicker fixer upper – NOT!
    2. Podcasting. Is it ok to read?

    ]]>     http://www.mudcreative.com/search-engine-optimization/my-first-podcast-is-definitely-not-my-last/feed/ 2