With so many avenues of communication available online now, how in the cyberworld do you keep tabs on what is being said about your company, products and services, competitors and your industry in general? In her latest blog post, Mhairi Petrovic of Out-Smarts Marketing offers some suggestions for free and paid tools that will help you stay “in the know” online. Check out “Are you listening?”
Have you heard this one? “I just don’t get Twitter.”
Twitter is a free service that lets you micro-blog at whim using just 140 characters to say something really deep – or something terribly shallow, depending on your mood.
For months, my Twitter page said the same thing: “Trying to find out what’s in Twitter for me.” My picture was the generic Twitter icon. Every now and then, I would look at people’s tweets, shrug and do something else. Then something changed…
Still a relatively new concept for many companies, SEO or Search Engine Optimization can seem like a magic pill. While it doesn’t happen overnight, in time, your newly SEO-ed site begins to rise in the rankings. You may notice you have more visitors, and maybe you start to see an increase in conversions or sales. These shifts must mean your SEO is working. Now that that’s done, you can relax, right?
Shortly after posting the article on “Blogging. An excuse for poor communication?,” I came across an excellent article by Robin Nobles at Search Engine Workshops called The top ten grammar errors that haunt Web pages. continue reading »
The wonderful thing about blogging is it provides an open forum for musings, information sharing, and conversation between people with similar interests. Not to mention that it adds fresh content to a website, which is good for SEO rankings and link generation.
But often blogging, especially commenting on blogs, is done when the mood to say something strikes. continue reading »
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